Roger Goodell recently pushed back on the narrative that there’s a “soft” market for the Seahawks franchise, with the commissioner stating that there was in fact “tremendous interest” among prospective buyers. Days later, there are rumblings that a record-breaking sale could actually be completed by the end of the summer.

[RELATED: Roger Goodell Claims ‘Tremendous Interest’ In Seattle Franchise]

NFL Network’s Ian Rapoport revealed that if “all goes well,” there could be a special league meeting in August to approve a new Seahawks owner. Rapoport also said that a sale could eclipse $10 billion, with the reporter describing the market as “robust.”

Following years of rumors regarding a potential sale of the team and only days after winning February’s Super Bowl, Paul Allen‘s estate announced the commencement of a formal sale process of the Seahawks franchise. So far, only former Boston Celtics owner Wyc Grousbeck has emerged as a definitive potential buyer, while 49ers investor Vinod Khosia was reportedly on track to prepare a bid. The likeliest path still sees several limited partners subsidize a majority owner’s bid (similar to Josh Harris‘s purchase in Washington).

While there were whispers that the next NFL sale could reach 11-figures, a $10 billion total would still be staggering. The Commanders still represent the largest NFL deal after they were sold for $6.05 billion in 2023, followed by the Broncos $4.65 billion sale from the year before. The Browns also recently sold a three-percent ownership share in their franchise, with that transaction being established on a $9 billion valuation. The Los Angeles Lakers became the first United States sports franchise to top a $10 billion price tag when they were sold from the Buss family to Los Angeles Dodgers owner Mark Walter in 2025.

When the sale is ultimately complete, estate executor (and sister of Paul Allen) Jody Allen intends to honor her brother’s wishes of dedicating proceeds of the sale to philanthropic purposes.

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